If you’re ready to take your business to the next level, you need to include targeted Facebook and Instagram ads in your marketing strategy.
Facebook ads are powerful and cost-effective. They are displayed across the Facebook network which includes Instagram, Messenger and Audience Network (comprised of over 41 other platforms!). They can connect you with people who match your client profile perfectly, at the exact point they’re interested in purchasing the service or product you offer.
The benefit of targeting this precisely is clear: any budget you spend will be focused on reaching people who are more likely to buy from you.
With 2.80 billion monthly active users, Facebook is the world’s largest social media platform. If you’re not already using Facebook ads, you’re missing out on one of the best ways to engage with prospective clients.
The great news is – as digital marketing and Facebook expert Isobel Burns will explain in our April webinar – with a little knowledge and a basic understanding of how Facebook ads work, any business owner can use them to generate new, high-quality sales leads.
In How to Kickstart Your Facebook Marketing Campaign, Isobel will take you step by step through the process of creating a successful Facebook ads campaign. She’ll explain how to profile your audience, develop your story, structure activity and set up tracking to monitor results.
Join us online and learn how to harness the power of Facebook ads to grow your business!
Who Is It For?
Our webinar is for anyone who owns or works in a growing business and wants to connect with more prospective clients and increase the long-term value of their existing ones.
You don’t need any marketing knowledge or previous experience of using Facebook ads to benefit from this event. All that’s required is a serious ambition to grow your business, and in just one and a half hours, you’ll acquire enough of an understanding to be able to implement effective campaigns yourself.
What Will You Learn?
In this webinar, Isobel will reveal the fundamental things you need to know before you undertake any Facebook advertising activity. She’ll explain how to create compelling campaigns that create online brand experiences and transform prospects into clients. The knowledge you take away will ensure that every £ you spend will be invested in growing your business, and nothing will be wasted.
You will learn:
- Why getting the foundations of your digital marketing presence correct is vital
- How to set up a Facebook ads campaign
- How to identify & profile your audience
- How to test & refine your campaign
- How to structure your campaign
- How to deliver your story
- How to track & interpret results
This event will be fun, friendly, practical and interactive, and there will be time to ask questions about your own online presence and campaign activity.
About Isobel Burns
Isobel is the owner and founder of Digital Marketing Engine, an approved Facebook marketing partner. A social media expert, Isobel has years of experience helping business owners harness the power of Facebook ads to deliver targeted results. Her team help clients develop clear strategies and bespoke campaigns that maximise their return on investment by attracting and engaging defined audiences – and converting interest into sales.
If you’re ready to take your business to the next level, book onto our webinar and learn how to use targeted Facebook ads to connect with new clients. This event will give you the knowledge and confidence you need to start creating effective campaigns right away!
We look forward to welcoming you online!
How to Kickstart Your Facebook Marketing Campaign
Thursday, 29th April 2021, 9.30 am-11 am